WhatsApp API pricing, COD and RTO, cart recovery and customer support for Indian e-commerce brands. Written by the team that builds WALoops, with the numbers shown.
Meta's per-message rates for marketing, utility and authentication messages in India, what platforms add on top, and worked monthly costs for small and growing brands.
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Returned COD parcels eat your margin twice. Eight practical fixes, from OTP at checkout to WhatsApp order confirmation and partial COD, in the order most stores should add them.
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How to set up abandoned cart reminders on WhatsApp for a Shopify store: when to send, what to write, when to offer a discount and how to measure what you recover.
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Prepaid orders ship with less risk and get paid sooner. Six ways to move buyers from cash on delivery to online payment without losing the sale, with the maths behind each one.
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Why Meta rejects WhatsApp message templates or moves them to the marketing category, the rules for variables and buttons, and examples that get approved.
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What you need before you start, how to connect a number, display name rules, business verification and messaging limits, explained step by step.
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Should your login or checkout OTP go by WhatsApp or SMS? A practical comparison of setup, DLT registration, cost and delivery for Indian websites and stores.
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Which customer questions an AI agent on WhatsApp can answer well, which ones should always go to a person, and how to set one up so it doesn't make things up.
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